Why we think Amazon Prime Day 2018 is supposed to be on July 10 – and what to expect

simply when is Amazon Prime Day 2018? Well, despite it being set become Amazon's biggest day’s the year, yes larger than Black Friday, Amazon hasn't yet officially announced the date. But we're ready to bet our reputation for a date offered what we understand from past Prime times.

Basically, the past two yearly Prime times have actually landed on the second Tuesday of July. The very first Prime Day ended up being on a Wednesday (July 15 2015) though, in order to put a slight kink inside our theory, but Amazon seems to have settled regarding Tuesdays in recent years, to make certain that would mean Amazon Prime Day 2018 will secure on Tuesday July 10.

If you're thinking Amazon is leaving it somewhat late to officially confirm the date, you may want to get comfortable. Despite Prime Day being on July 11 a year ago, Amazon didn't formally announce the date until 6am (GMT) on June 29.