Nokia has partnered with Island Def Jam Music Group (IDJMG) and Universal Music Group International (UMGI) to launch Nokia Play 2010 to deliver unique and exclusive music content to fans around the world. It will kick off with a streamed concert from Rihanna on November 16th 2009. This announcement coincides with the global availability of the Nokia X6, an S60v5 device that Comes With Music.
The live event where Rihanna will perform for the very first time a select number of tracks from her New Album, Rated R, is free to watch on nokia.com/rihanna. If you’re a fan, I’ve embedded a countdown below so you won’t miss it.
Nokia Comes With Music customers will be able to download an exclusive version of Rated R with a bonus track, remix and other additional content free as part of their subscription.
The Nokia X6 has a lot of features for a music device. It has a 3.2in capacitive touch screen, 32GB internal memory, 5MP Carl Zeiss camera with Dual LED flash, shoot 640×480 pixels at 30fps video, 3.5mm audio jack, GPS, and more. Take a look at the full specifications.
Selected bloggers at the event will record, broadcast and share elements of the exclusive live concert with fans around the globe linking them all via Web-based social computing technologies. I happen to be available that day. Hey Nokia… call me!